Blending a lifelong love of animals with 20 years of digital innovation.

Julie is the heart behind Pawline Automate — a lifelong animal lover, seasoned digital product leader, and dedicated partner to the veterinary community. Her journey began in a small village in the south of France, where she grew up surrounded by animals and developed a deep appreciation for their care, personality, and the joy they bring to everyday life.

Today, she shares her home with Enzo, her loyal 100-lb adventure companion, and Zoe, a rescue kitty who quickly became part of the family. They are constant reminders of why supporting veterinary teams matters.

Professionally, Julie brings over 20 years of experience in the digital world, including 7 years at Deloitte, where she led large-scale, multi-million-dollar digital initiatives across highly complex and regulated industries. She has spent her career building new digital products from the ground up, and transforming manual processes into efficient, human-centered systems. Her work has helped shape innovation within startups, enterprises, and international clients who rely on seamless digital operations.

After two decades in tech and a lifetime devoted to animals, Julie recognized an opportunity: veterinary clinics desperately needed better support behind the scenes. Not more software — but smarter workflows, cleaner operations, and automation that actually fits the way clinics work.

With that vision, Pawline Automate was born. Julie now combines her digital expertise with her passion for animals. Her goal is simple: empower clinics so they can spend less time on repetitive tasks and more time caring for the pets and families who love them.